Aug 26, 2019
Our guest today is Josh Spodek, who last joined us on Episode 25 of this show.
I was very pleased that Josh agreed to return to discuss his new book, Initiative: A Proven Method to Bring Your Passions to Life (and Work).
In today’s episode, Josh shares some of the exercises from this new primer on how everyone can...
Aug 26, 2019
Umbrex member and BCG alum Ilana Grossman, a marketing consultant based in New York City. Her firm is called B2Both, since she works with both B2B and B2C clients.
Ilana has been the Chief Marketing Officer at several rapidly growing companies, and we discuss
- The role of the Chief Marketing Officer, and how it...
Aug 20, 2019
Our guest today is Ray Carbonell, the CEO at Qnary, a company that builds out and grows the reputation and thought leadership of professionals.
Qnary writes LinkedIn posts and tweets for busy professionals, typically senior executives, and then writes the replies to comments on those posts.
In this episode, Ray shares...
Aug 12, 2019
Our guest today is Zbigniew "Spish" Rurak, who has served as a career transition coach to several thousand management consultants as they left top-tier global firms.
In this episode, Spish shares observations on how to best prepare to transition out of a big firm and how to manage a successful job search.
If you’d...
Aug 5, 2019
Our guest today is Lee Frederiksen, Managing Partner at Hinge, a branding and marketing firm specializing in professional services.
We discuss
- Researching your target client
- Developing a go-to-market strategy
- Benchmarking your marketing against that of high-growth firms
- How to differentiate your practice
Visit the...